beehiiv starts at $0. On the monthly screen we captured, Scale started at $49 per month and Max at $109 per month. Launch is a real starting plan; the practical upgrade trigger is access to monetization and automations, not sending volume.
Best for: Newsletter-first creators who want publishing, a website, and growth tools in one product.
Think twice if: You mainly need sophisticated behavioral automation or a conventional drag-and-drop marketing suite.
Key limit: Scale and Max pricing varies with subscriber count; the screenshot is a point-in-time starting-price view.
The price snapshot
The monthly comparison screen presents four tiers. Launch is free for up to 2,500 subscribers. Scale and Max are paid tiers, while Enterprise uses custom pricing.
Do not compare the headline price alone. The important question is which capability makes you upgrade and how the price changes as your audience grows.
| Plan | Captured monthly price | What changes the decision |
|---|---|---|
| Launch | $0 | Core publishing, website, unlimited email sends |
| Scale | $49 starting price | Email automations, monetization and deeper analytics |
| Max | $109 starting price | Brand removal, more publications and priority support |
| Enterprise | Custom | Custom limits and managed support |
What the pricing screen actually shows
This capture is used here because it answers the pricing question directly. It is not used as decoration on the homepage.

The upgrade triggers that matter
- Stay on Launch while the publication, website, and basic analytics cover the job.
- Consider Scale when monetization, automations, surveys, webhooks, or human support become operational requirements.
- Consider Max only when brand removal, multiple publications, larger teams, or its advanced delivery options justify the step up.
Decision notePricing is subscriber-dependent. Re-run the official calculator with your actual list size before choosing a paid plan.
Pros and limitations
What works
- A usable $0 starting tier
- Unlimited sends are listed on Launch
- Clear feature separation between tiers
What to watch
- Paid pricing rises with subscriber count
- Automations sit behind Scale
- Some advanced branding and support features require Max
Who this route fits—and who should skip it
You publish a newsletter and want its website in the same system
You can begin on Launch and upgrade only after a clear trigger
You value native creator monetization tools
You need deep ecommerce lifecycle automation now
You want a fixed paid price regardless of list growth
You need phone or live-chat support as a baseline requirement
Check the price for your requirements.
Link disclosure: We may earn a commission if you sign up or upgrade through this link. This commercial relationship does not determine our assessment.
Visit beehiiv to explore plansCheck the current plan terms before creating an account or choosing a paid subscription.
Sources and scope
Assessment of English UI captures supplied for this project, reviewed on September 6, 2026. A visible control establishes interface availability, not completed end-to-end performance. Screenshots were reviewed for visible names, email addresses, account identifiers, domains, and other account-specific information before use.
- beehiiv official pricing
- beehiiv Help Center
- The Software Edit methodology
- Editorial policy and corrections
- beehiiv Free Plan: What You Actually Get in 2026
- How to Get Started With beehiiv Without Paying First
Editorial scope: no purchase, live campaign send, payment setup, domain publication, or external posting was performed for this guide.